Emporio Armani San Francisco

Emporio Armani flagship store with custom suspended retail lighting beneath the historic banking hall ceiling.
Retail Lighting Design

Contemporary retail lighting brings a new identity to a landmark San Francisco interior while preserving the presence of its historic architecture.

The Emporio Armani flagship store at 1 Grant Avenue occupies the former Savings Union Bank, a landmark building designed by architects Walter Danforth Bliss and William Baker Faville. Renovated for the new flagship in 2010, the interior pairs the building’s monumental historic character with the streamlined aesthetic of the Emporio Armani brand.

Emporio Armani flagship store in the historic Savings Union Bank in San Francisco.

A New Lighting Layer Within a Historic Space

The height and architectural significance of the original banking hall called for a lighting solution that could support the scale and precision of a contemporary retail environment without competing with the historic interior. A custom system of concentric steel arcs was suspended below the high ceiling, bringing the lighting closer to the merchandise while preserving views of the architecture above.

Adjustable accent lights integrated into the steel arcs provide focused illumination for merchandise and displays. The suspended system was reinforced with earthquake cabling, addressing the seismic requirements of its San Francisco location while maintaining the clarity of the design.

Retail lighting design for Emporio Armani integrating suspended accent lighting within the historic San Francisco interior.

Historic Architecture, Contemporary Retail

The suspended lighting creates a distinct contemporary layer within the landmark interior, complementing streamlined retail fixtures and video displays against the ornate historic backdrop. The result allows the original architecture and the Emporio Armani retail environment to remain visually distinct while working together within the same space.

Design in Detail

A Contemporary Layer Within a Historic Interior

Custom concentric steel arcs suspend the retail lighting closer to merchandise while preserving the scale and character of the landmark banking hall. Integrated adjustable accent lights provide focused illumination for displays, creating a contemporary lighting layer that complements rather than competes with the historic architecture.

Marshall Retail Group at LGA

The Bowery Bay Shops retail entrance with integrated architectural lighting at an airport terminal.
Retail Lighting Design

Lighting creates a continuous shopping experience beneath the changing scale of LaGuardia Airport’s Main Terminal.

The 14,000-square-foot Bowery Bay Shops bring a collection of retail brands together within LaGuardia Airport’s new Main Terminal. Curved circulation paths move travelers through an open marketplace where ceiling heights transition dramatically from approximately 35 feet to 11 feet.

The lighting design responds to these changing conditions while maintaining a cohesive visual environment throughout the shops. In the high-ceiling areas, the challenge was to provide effective ambient and accent illumination without attaching lighting equipment to the architectural envelope above.

Bowery Bay Shops at LaGuardia Airport with custom lighting towers providing ambient and accent illumination along the curved retail circulation path.

Custom column light with adjustable heads to light merchandise.

Bringing the Lighting Down to the Retail Experience

Rather than relying on the distant terminal ceiling, tall illuminated towers positioned along the circulation paths establish a human-scaled lighting infrastructure within the open marketplace. Adjustable accent lights at the tops of the towers provide focused illumination for merchandise and displays, while the vertical structures also create opportunities for signage and brand identity.

Working Within the Architecture

In lower-ceiling areas, curved linear lighting follows the fluid geometry of the retail environment, creating a distinct architectural expression. Together with the custom lighting towers used beneath the high terminal ceiling, the lighting maintains a cohesive experience across dramatically different ceiling conditions.

Design in Detail

Lighting at the Scale of the Shopper

Custom lighting towers bring ambient and accent illumination down from the terminal’s soaring ceiling to the retail environment below. Integrated into the circulation paths, the towers support merchandise displays and branding, while linear and recessed lighting follow the curved architecture through lower-ceiling areas to create a cohesive shopping experience.

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